eCommerce - Health & Beauty
AI That Understands Your Skin
goal
Challenge Faced
Beauty shoppers often struggle to pick the right skincare products for their skin type or concerns. Wrong purchases not only cause dissatisfaction but also increase returns.
solution
Our Solution
We implemented an AI-powered skin analysis tool that scans customer selfies, identifies skin concerns (acne, dryness, pigmentation), and recommends personalized product matches.
Tools we used
Approach
Step-by-Step Workflow
Step 1
Customer uploads a selfie or uses live camera.
Step 2
AI runs skin condition detection via computer vision.
Step 3
Match detected concerns with product database.
Step 4
Recommend curated product set with education.
Quantifiable Benefits
Increase in conversion rates
%
Reduction in product returns
0
%
Higher engagement time on site/app
%
Boosted customer trust with science-backed suggestions
0
%
Who’s Using This
Beauty retailers (Sephora, Nykaa)
Skincare brands with D2C eCommerce presence
Dermatology-linked wellness startups
Why It Matters
Personalized product matching removes guesswork, improving sales and customer satisfaction while building long-term brand trust.