Sports & Fitnes
Smart Bundles for Smarter Fitness
goal
Challenge Faced
Sports & fitness shoppers often purchase in silos (clothing, gear, supplements). Without intelligent bundling, brands miss out on higher cart value and customers miss curated fitness solutions.
solution
Our Solution
We built an AI-powered bundling system that recommends complete fitness packs (e.g., running shoes + smart watch + protein shake), tailored to each customer’s fitness goals.
Tools we used
Approach
Step-by-Step Workflow
Step 1
Collect customer preferences (sport type, goals).
Step 2
AI identifies relevant product categories.
Step 3
Bundle complementary items into ready-to-purchase sets.
Step 4
Present bundles with discounts or loyalty rewards.
Quantifiable Benefits
Increase in average order value
%
Higher cross-sell revenue
0
%
Faster checkout decisions
%
Stronger customer satisfaction with curated solutions
0
%
Who’s Using This
Nike, Decathlon, MyProtein
Fitness D2C startups (apparel + nutrition combos)
Online sports marketplaces
Why It Matters
AI bundles connect apparel, accessories, and nutrition — driving higher revenue while helping customers achieve complete fitness solutions.